• Project name:VERBA
• date:2015-2018
• Skills: Culture / Audio
• Client:Appian Way Park - Rome
• Website: Appian Way Park

Project description

Thought as a communication system for the largest archeological park in the world — which runs for more than 6 miles from the Coliseum to the last ends of Rome — Verba allows the creation of audio stories and their insert into the 3D geographical space. For the first time, the world largest archeological site is turned into (becomes) a cultural social network. For the first time in the history of the world, two thousand years of facts and episodes, reports and stories merge with the visitors’ emotions and feelings

Thanks to the smartphone GPS sensors, Verba can detect the users’ position and claim to the audio database the positional related stories. In this way visitors can have on site any appropriate explanation or report related to what is in sight form his standpoint. Then the story telling starts. Verba main concept is to transform the territory, the living space, in a social network. Just like Facebook, X or any other.
Every Appian Park Visitor would be able to leave a comment, a feeling, a suggestion or his/her emotions in a sound message and localize it geographically. Friends, followers, relatives will find the left message in that place. Messages will be either public or personal (both shared – for his/her group – and very private). This means that only who reach the right place with Verba activated on the smartphone, can find the message and hear it in the place it was created.